Join us Live! Turn TV insights into Measurable Actions: Top 5 Ways to Amplify TV Dollars with Digital
Today’s consumers hop from screen to screen according to their needs-of-the-moment. For marketers, this multi-screen world offers new opportunities for ROI. Using Adometry by Google and TV Attribution, marketers can now analyze TV and digital data together to reveal cross-screen behaviors, and improve both mass media and digital strategies.